start your Cosmetics Retail-based
beauty business 
with Zero-frustration 
while at it...

Starting from scratch?


  • Selling 'renewable happiness' on a recurring basis
  • Engage in a lucrative consumer market
  • Take advantage of the insatiable demand for personal care products
  • Gain the THREE most important knowledge - A must for a beginner!
  • Master the skill to sell ''the one thing''
  • Build trust and a fair brand value (perception marketing) for your business.
  • And turnover your investment fast!
Sounds fantastic​ right?
But don't just take my word for it yet...

Meet Michael

Sales and beauty business expert, instructor-cum- creative artist. 

Loves to share his wealth of experience with business owners, fellow artists, and new aspirants. 

That desire to build an unprecedented beauty business offline or online, debunked of unneeded confusions. 

And that's set up for growth.


Ride on the evergreen desire of Men and women to look good...  All year round !!!

Here is a little secret you might already know...

Beauty service  and personal care products, regardless of age, gender, and social-strata, are always a continuous trend. That will always create the demand and the desire for a better or more superior solution.

A major factor contributing to the upward trend of growth, always recorded in the cosmetics market locally and  globally.

The cosmetics or beauty products industry, globally, is one sector which remains impervious to the ups and downs.This is because of continuing and growing usage of products by women, and increasingly by men across the world.

Orbis Research-

By focusing to provide solutions for the personal care needs of men, women and babies in your target market...

There you have an evergreen opportunity... For you to harness your Cosmetics Retail business in a RECURRING profitable venture!

That said...

But how LUCRATIVE Is a cosmetics business?

"Beauty & Personal care Is A Stable and On-demand business"


Source: Amazon |Beginners Base

There is no doubt;

Cosmetics business is a stupendously lucrative market


Only a few Beauty entrepreneurs (aspirants & business owners) tap into the opportunities and unlock the wealth.

This is my point... 

When you perfect the skill to build your beauty business (Cosmetics-Retail-based)... You tap into the rapidly growing recession-proof beauty market.

Your target customers depend on you in meeting their personal care needs actively.

Keep in mind that the cosmetics market is the second largest Fast Moving Comercial Goods (FMCG) after the Food and Beverage industry...

|Adroit ma​​​​rket research

What this implies:

The cosmetic products industry is one sector that remained unaffected despite fluctuations in the economy. One can count on the sales of cosmetics to maintain a certain volume overall.

It also reflects this in the upward trend of the Africa market (especially in Nigeria).

The Nigeria cosmetics market has been enjoying the huge boom regardless of the economy because of increased interest among young consumers, urban and feminine with high demands for products that have higher added value.

And in several categories, including oral care, skin care, hair care, baby care and makeup.

There is no best time, other than now, to explore the gold mine in the cosmetics beauty industry.

keep reading to learn more... Or

Overcome the CHALLENGE to build your Dream Cosmetics-retail Beauty Business

Picture this for a moment...

  • Partnership opportunities with renowned cosmetics brands that find you credible to do business with.
  • Earning the trust of your customers above competitors.
  • Business expansion into new territories(local/int. markets)
  • Having consistent market demands (share) that help you turnover your investment.
  • Achieving your target from selling 'The One Thing'.
  • Continuous  improved lifestyle and exposure.
  • Achieving high importance in your target market because they often need you.
  • Becoming fulfilled as a cosmetics business owner. 
  • Your brand becoming a sought- after hub of beauty solutions.
a woman of color.jpg

What would it mean for you? When you FINALLY discover how to build your own thriving beauty business? 

Keep reading...

How I Failed while...

At the earliest days of my 'hairdressing' apprenticeship (my first initiation into beauty business...) about some two decades ago.

Professional make-up artists in practice were rare and only a few. 

The beauty service industry (AKA salons/beauty studios) where I had gained a lot of business experience and exposure at the time was untapped and under-exposed...  

In fact, you could count up to 10-15 local hairdressers/barbers' shops on a street... Hardly would you find a dedicated professional makeup shop.

I later got introduced to colour cosmetics (makeup) from the university of Ibadan... Where I studied Theatre Arts... With a major in makeup.

Few big names such as Bobby's signature (Lagos) and Midas Touch (Abeokuta) amongst others were the leading popular hair beauty salon brands of that time.

Hell! No Instagram to engage prospective buyers with high-quality products catalog. To sell them the newest beauty trends... and all the craze for instant fame on the gram as we now benefit today. Lol!

But interestingly,

I saw a huge need for me to develop exceptional skills in makeup, hair crafts and beauty business mastery.
So I could build a viable mainstream beauty business and career.

Going by that decision... I made a sparsely living, off my efforts, as a budding beauty artist and solo-preneur.

The phase also marked my beauty business building process, with lots of anxieties, toiling hard... Every other days of the weeks, to hit my sales goals- My most challenging nightmares!

The irony

Technically I am versatile, smart and adequately skilled... as attested to, by clients (individuals & corporate).

But the thing was...

My business didn't work, i mean... Not just yet! 

I struggled a great deal to build raving fans (buyers), who never heard of my name before.

Say less, knew, I even existed! 

And as you would soon find out...

Without the raving fans (CLIENTS & PROSPECTS) demanding your brand's offer consistently, you have NO BUSINESS! 

I counted my few memorable winning moments and level shifts... My compensations! but they were not as many as I had envisaged or desired.

At the end,

I tapped out and gradually became overwhelmed!


  1. I wanted to build a thriving beauty business and training institutes (I devote my entire learning to this cause)
  2. I desired a quiet... good living, too. 
  3. And an opportunity to attend my dream school- The Los Angeles Cinema makeup school.

But... It all seemed unattainable... 

My efforts, little savings, and small networks got me farther away... from reaching my dream life and business goals! (Me sad...)

Until that fateful day,

I gave everything a deep thought all over...

Accepted my reality! I gave in...

Having spent too much of my time trying to build it... from bottom up.

Thinking about it now... Its laughable...

I still recalled having an old employer (who truly believed in me), invested in our new startup. That I was to build to a high success. Our expectations were lofty...

I am sure you could tell already ...It failed! And things nearly went terrible for me. 

HUMBLY, I took the "hot potato challenge

To learn ALL-OVER how the thriving beauty companies are successful...

Curiously and very determined, I queried to find out;

  • How does a purported beauty market leader dominate her market to become successful?
  • What business model do you adopt?
  • How do you find and sell to a 'hungry' target market?
  • How do you generate CASH FLOWS? and do so consistently...?
  • How does a purportedly successful beauty business sustain market growth/share?
  • When do you hire staff and what skills do you look out for?
  • Do you first look for a business location or you find your buyers first, or both?
  • How do you build raving fans for a beauty business brand? Who go 'GAGA' for your OFFERS?

That was the day...

I last failed as a solopreneur & a budding beauty business enthusiast!

I understood with more clarity...

The secrets and the blunt truth to unlocking beauty business growth, QUICKLY.

Here is the Hard truth for free...

You will need a financial backbone (some funding source), to build your business up from scratch.

But you may be curious to want to ask...

What then happens if you had funding, but lacked the key knowledge and attitude? ?

You still lose! (sadly, but that's the hard truth)

You should by all means, have a focus... And be ready to put in the work.

You must put your entire focus into your business to become the next big thang... 

And I believe in being lucky and working smart too!

But, trust me when I say you will have to put in some;

  • STRATEGIC works (marketing/positioning)
  • Planning
  • Tweaking
  • and Re-fine-tuning of your system and overall approaches.

And only then, can you truly bet your success on being lucky... If that's how you like to put it.

What I discovered helped me get rid of my overwhelming behaviors and mindsets.

That had created the gap and limitations to scale my business over the time.

Wow! What a relief it was for me...

My experience taught me to LEVERAGE more of my core strengths always;

In my case, my cores include...

  • Out-of-the-box thinking
  • Quick adaptation to tight unprecedented situations
  • Raw hunger for success 
  • Fast and organised
  • Readiness to serve and find solutions to other people's problems.

How do you kick-start your Cosmetics retail beauty business from scratch


  • First thing first Use 90-Days launch plan ROADMAP...  
  • Decide if a Cosmetics-based Beauty business is for you... 
    Start with the questions, why and how... when you begin with why? You'll have some clarities on the category that best interests you. You should first begin here. 
  • Be above the unneeded confusion...
    know what to do first, the key trainings... Focus on the top priorities and stop 'dilly dallying'. Get equipped with the knowledge of how to surmount your early startup challenges.
  • Launch your Cosmetics Retail business in I2 WEEKS...
    How long does it take to master how to start a cosmetics business profitably? Ideally, some think 6-months, while some also think a whole year... [90- Days] Launch Plan provides you with how to kick-start your cosmetics business quickly, step-by-step, bootstrapped with ease and a ZERO frustration .  
  • Identify your AVATAR...
    We conducted a survey on active cosmetics and beauty business owners. The research showed that most cosmetics-based business owners are one or an overlap of two, of the six AVATARS. What is your avatar??
  • What cosmetics category should you sell?                                   
    There are a lot of opportunities in the [cosmetics] beauty market. This usually leads to the overwhelm of what exactly to sell? You'll get to know what people will demand fast. 
  • How to buy at wholesale price?      
    Sourcing wholesale prices from a manufacturer or a product distributor is a major goal of every cosmetics retailer. This will definitely be helpful to you too. Plan to save some cost and gain more profit.
  • What is the minimum startup budget to be a cosmetics wholesaler? 
    Will be utterly honest with you; This level of commitment comes with a steep cost... But it's doable!   Sometimes, your show of unrelenting commitment to a distributing company's products, your persuasion and trustworthiness get you the leverages/privileges. I will show you how to harness this in a bit.

But the problem is...

For a beginner with a high interest in building a cosmetics retail business from scratch...There are lots of overwhelming anxiety that beg for a clearer practical guide.

Imagine investing your capital in your cosmetics startup... 

And barely a few months into the business... you're already overwhelmed and demotivated! I have been there... so I know.

Not for lack of products to stock or the required zeal to meet demands, but stressed out from:

  1. The disappointment of poor sales turnout
  2. Growing taxes 
  3. Daily and monthly running expenses  (fuel bills, power company bills, outdoor signage tax, cleaner and security bill, assistant staff wages)  

And plenty MORE unpremeditated challenges that create a PAIN POINT for a cosmetics business owner.

But can you efficiently manage all these...?


Take a look at these:

Close attention to these agitations signify the need for real solutions.

Truth is, if you are a beginner, you'll need...

Help with the drive to move your dream beauty business forward in a step-by- step guide, with sufficient clarity and in the right direction consistently.

Check these...

In most cosmetics beauty-business startup scenarios, the lack of exposure to knowledge of what to expect at the initial startup stage is lacking. The reason most struggle!

Avoid the 'Wannabe' Trap

The wannabe business owner is like the neighbour next door.

That sees the beautiful [well-groomed lawn] of her neighbour with a lush appearance.

And only hoping that by being just lucky, she could copy the same outcome... Be ready to do some pruning, mate!

You could ALMOST pre-empt a less 'rocky sail'

building your cosmetics retail business from bottom up... If you would;

  • Be deliberate about your business choice/decision.
  • Plan the details out from the onset 
  • Envisage what could pose a threat (having a poor knowledge of your business terrain is a huge threat) 
  • keep a tight focus on your goals ( i.e your customers and your brand offers) 
  • Stay abreast of trend (market demand and competition)

You'll agree with me...

That all these require lots more from anyone desirous of building a profitable cosmetics retail business!

And not by being stupid- 'copy-cating' or hoping on luck!

First, you must gain the beauty-business-game knowledge.

Get the answers to...

  1. 1
    Practical guide on how to start your cosmetics business the right way
  2. 2
    How to raise the capital to begin your cosmetics retail business
  3. 3
    Securing credit provisions and discount offers from a cosmetics company
  4. 4
    Buying directly from wholesalers 
  5. 5
    How to find reliable and committed employees to work with
  6. 6
    Having raving fans who consistently demand your brand's offers.
  7. 7
    Roles delegation for an efficient brand impact on your customers.
  8. 8
    Knowledge of the cosmetics industry key players
  9. 9
    How to leverage the key players to build your brand positioning
  10. 10
    Unlock trade secrets that give your brand a more superior competitive edge.

This is your BLUEPRINT to Quick-start Your Cosmetics Retail Business From Scratch!!!



My 90-days Cosmetics Retail business launch plan will help you achieve THESE OUTCOMES:

  • 1
    Determine if a cosmetics retailing is for you: this is the first step... you will learn what to do to start right, if you are at this stage.
  • 2
    Avatar relevance and the application: core strengths are very relevant when starting a cosmetics or any other aspects of beauty business. You'll learn to identify your avatar.
  • 3
    Gain cosmetic sales & products knowledge: Does anyone need a training to sell 'mere' cosmetics? I answered this question upfront. You must get three training!
  • 4
    The retail model: You will learn how to use the retail model to your advantage. Understand directly what end-users buy and how to serve your market.
  • 5
    Handshake with your perfect niche: Who are you going to serve? What problems do they want solved? Understanding your target market will unravel this key aspect to you.
  • 6
    Business exists to sell "ONE THING": What's the one thing principle that helps every successful business? You'll discover the "one thing" and how to harness this to your advantage.
  • 7
    Pricing your product: What price should you sell? How can you maximize wholesale deals to make your offer fairly priced?
  • 8
    How to buy cosmetics products at wholesale: Buying directly from a manufacturer is sometimes steep but with lots of huge benefits. Limited budget? no hassle... 90-days launch plan got you on this.
  • 9
    Become a Cosmetics key distributor: Manufacturers constantly seek credible business owners to partner with. You'll be able to position yourself for this...
  • 10
    Startup fund: If you start out with no backup or support financially, how do you bootstrap on a very limited fund? You'll learn how to use leverage.

"The cosmetics industry is fast growing. Having a cosmetics business is truly promising. You just need to do your homework before starting one."

- Permanent Makeup NYC


This is the only cosmetics retail launch plan that isn't just another guide;

The 90-days launch plan provides you with an active support system. That avail you with an insider's over the shoulder cosmetics retail business mastery.  


Order now and get instant [LIFETIME] ACCESS

PRICE $57 
$15 [#5,420 approx]

This is a Limited-time Launch price 

[GET instant 73% discount Today]  

100% Satisfaction Guaranteed


Michael adewale

Creator of Cosmetics Retail Business

[90-Days Launch Plan]

About the Author?

Michael is an ingenious sales expert.

With a laser-focused exposure into the cosmetics retail and beauty business space.  Where he has had a vested interest since 1999, when he first started out as a greenhorn- hair apprentice.

He holds the fort actively with one of the largest cosmetics conglomerates with a huge market presence in Africa & the Middle East.

Michael has a genuine commitment to helping beauty business grow to its full potential.

If there is the one thing to invest in...

Get real...
Cosmetics retailing begins with a conviction and a scrutiny of your idea to begin your own business.

Be it from home or an online store setup on: Shopify, Amazon, Facebook, Jumia, Konga or your own self-hosted E-commerce store.

My thought;

Do you just go on a shopping spree looking for cosmetics brands to display on the aisle of your shop floor? To attract your prospective buyers?

Given that a cosmetics trader recommends certain items to you as fast-moving? 

And you... 

Suddenly becomes nostalgic and very positive.

That there is no way your prospective buyers would not desire these items for their day-to-day use... 

I want to agree with you... And in fact, these are good assumptions.

However, you may end up stocking what no one is interested to buy. For several reasons...

This is a challenge already. 

Especially when you are operating on a meagre budget.

How should you pre-plan your cosmetics business launch for success? 

When you only have 90-days [three months timeline] to get you ready...

Why YOU would be SO wrong not taking this offer...

When making a purchase decision randomly, and you are not sure the product or service solves your problem...

It's appropriate to have a rethink.


Double check that the offer is truly worth its claims.... and that it justifies a good return on investment, (yea, Right!)

I get that part...

Putting off getting the [90- days] Launch plan is like saying you are fine with where you are in your Beauty business building stage.

And this I understand...

I did not make the Cosmetics Retail Business [90 Days launch plan] for you in mind.



If you are a beginner, Beauty salon owner, makeup artist, Retail store owner or a cosmetics business enthusiast who truly desire to have a clarity on:

  • Practical guide on how to startup a cosmetics business the right way...
  • Cosmetics retailing insider's guide, that make you a FIREBRAND to your competitors...
  • Overcoming the confusion related to cosmetics startup situations...
  • Inadequacy and mistakes that may cost you your hard gotten funds/investment...
  • Peek the experience of an insider to avoid the pitfalls of NEWCOMERS...
  • Mentorship at the startup stage of your cosmetics business building...
  • Strategy to sell-out quickly and turnover your investment...
  • Inspiration for marketing strategies that convert...

Lack of groundwork and clarity on your cosmetics retail business moving parts, before launching, will make you very disposed to frustration.

Now you have it...

A complete guide to a zero frustration cosmetics business launch plan

No more guess works or feeling stranded...

The 90-Days start up roadmap is what your competitors wish they had before launching their cosmetics retail business.

Summary of what you will learn...  

  • angle-right
    You will know exactly how to start your retail cosmetics business... and what you should avoid like a plaque.
  • angle-right
    You become equipped with the needed information, to help you quickly scale your business.
  • angle-right
    You will develop a capacity to increase your revenue and network assets.
  • angle-right
    You will organise and improve your business setup more efficiently.
  • angle-right
    You will learn how to use the List building knowledge to maximise offers... leading to a sale.

Here's "What You Get"

An E-book guide in a downloadable pdf format
73 pages of quick learning and easy skimming Practical GUIDE
In a 9-5 job, and press for time?
​No problem... 

You can rapidly implement the 90-Days Launch Plan Guide with a one - two hour (s) spare time devoted in a day... You can do this!
It includes:
  • Cosmetics business owner persona- Your avatar knowledge and application.
  • The 90-days launch plan checklist
  • The 20-points focused lessons- This is the main course section.
  • The cosmetics retail business startup ROADMAP- 12weeks [TO-DO] action plans.
  • Lifetime access to all future additions and updates
  • Major manufacturers and key wholesalers' list you can buy from. (Value $65)
  • Major trade and beauty fair events directory in Nigeria.
  • Insider's secret: How to buy cosmetics from the Lagos international trade fair complex, Lagos. (value $85)
  • Find your Direction- How to locate the trade fair international market, Ojo- Lagos. Nigeria
  • Personal Support: Michael will answer student questions. Guide is via email. Send in a question and we'll get back to you within 24 hours. (value $25 /month)   

Order now and get instant [Lifetime] ACCESS

PRICE $57 
$15[#5,420 approx]
This is a Limited-time Launch price
[GET Instant 73% Discount Today] 

100% Satisfaction Guaranteed


100% Satisfaction Guarantee

You are fully protected by our 100% Satisfaction-Guarantee. If you don't get practical knowledge. In starting your cosmetics retail-based business to launch in 90-days. Having deployed the content in this guide, just let us know and we'll send you a prompt refund.

Frequently Asked Questions

Will I be able to implement the 90-days Launch plan without being trained?

Does the 90-days launch plan teach how to mix cream or give a cosmetics product formula?

How do I know what amount to pay, if I am using other debit cards issued locally?

I want to have my cosmetics product line. Will your product teach me how to start?

Why is your product price in dollar and not Naira?

Is there a support system in case I need help to implement the 90-days launch plan?


If for any reason you could not get this offer while it's still available (at this limited-time launch price).

I thought to ask myself what the cost implication might be (realistically).

On a positive flip side; You would find a way around your challenges somehow... 

But THIS will cost you a lot of lost time to figure on your own (the hard truth).


Lost sales opportunities, inability to turn your dream cosmetics business into reality EARLY... Lots of struggles.

Or you were just thinking what if the content of this product doesn't serve the purpose? Or your needs?

I get it... You need not take a seat on the fence either... You will make this decision eventually, anyway.

Trust your instinct and go for it.

Moreso you have a 30-day money-back guarantee if you don't get your desired result. Having implemented the content of this guide.

This offer won't be available at this price for a long time.

If you don't jump on this opportunity, you will definitely miss out.

Copyright - Beginners Base Company | 2019.